Porsche · digital presskit
Social and cultural projects
Porsche Leipzig as a part of society
Sports car maker sponsors social and cultural projects
  • Porsche is main sponsor of Leipzig's legendary Gewandhaus Orchestra
  • Support ranges from work with youth to preservation of historical monuments

Socially and culturally committed. From the very onset, the commitment of Porsche Leipzig has covered a broad range of social and cultural activities. The plant and its employees, who largely come from the region, are thus even more closely integrated in the public life of the City of Leipzig and the Free State of Saxony. In so doing, Porsche not only dedicates itself to culture but especially to the people themselves. A few examples:

Aid for those most vulnerable. The sports car maker will be organising the traditional Porsche Leipzig Charity Football Tournament for the ninth time in 2014. Teams from many different areas (companies, universities, etc.) engage in competition for a good cause. Proceeds from last year’s tournament were donated to non-profits such as “Zukunft für Kinder e.V.” and “Hospiz Verein Leipzig e.V.” Porsche also provides support for projects such as the “Leipziger Oase” run by Caritas, which provides care for the homeless. Every day, 50 to 80 homeless people get warm meals here as well as help and support in mastering challenges in their lives.

Youth Sponsorship. Another focus of the social commitment of Porsche Leipzig is its sponsorship of youth work. The “GaraGe” training initiative – a “Technology Centre” for young people in the district of Leipzig-Plagwitz – is exemplary for this. More than 80,000 children and teenagers use the learning opportunities of “GaraGe” annually. The range of educational opportunities includes the Porsche Technology Workshop: students get their initial insights into automotive technology under the guidance of a Porsche employee on a real-world example of a 911 Turbo car. “Helping people to experience technology, to develop a fascination for the car and prepare for professional life – that sums up our commitment,” says Stefan Althoff, Human Resources Manager at Porsche Leipzig GmbH. Professional applicant training is also offered, in which the participants learn more about the three and a half year apprenticeship at Porsche. “We make use of this opportunity to spot enthusiastic prospective apprentices – and with success. A number of the 20 apprentices from the 2013-2014 school year currently hired attended 'GaraGe' courses. They are our specialists of tomorrow and they will do their part in shaping the future of the Saxon production site,” says Althoff.

Preservation of historical monuments. Porsche also wants to make a contribution to the preservation of historically relevant sites and landmarks in the City of Leipzig. For example, the “Mendebrunnen,” a true landmark of the city which was built between 1883 and 1886 and severely damaged in the Second World War, was restored in the summer of 2013, in part by a donation by Dr. Ing. h.c. F. Porsche AG. The commitment of Dr. Ing. h.c. F. Porsche AG made it possible to restore the largest organ in Saxony, the 152-year-old Ladegast organ in Leipzig's Nikolai Church with its fascinating sound.

Cultural commitment. The devotion that Porsche shows for classical music is exemplified in its support of the Gewandhaus Orchestra Leipzig: Dr. Ing. h.c. F. Porsche AG has been the main sponsor for tours and concerts of this Leipzig-based symphony orchestra since the 2011-2012 season. The cultural partnership between the sports car maker and the renowned orchestra has just been extended by another three years to 2017. All residents and visitors to the city of Leipzig partake in this partnership. Background: not least due to the support by Porsche, the Gewandhaus Orchestra has decided to renew its open air concerts in 2014; such concerts were first held in 2004. Two summer concerts with popular works of classical music will be held on a meadow of the “Leipziger Rosental” in July; admission is free for all visitors. Last but not least, the task as presenter of the Leipzig Opera Ball has also contributed to Porsche becoming part of the social life of the city.





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